RESOURCES
Practical Steps to Reduce Counterfeit Risks
A consistent record and review process can help teams respond to counterfeit concerns with better context.
01
Build a reliable foundation
- Keep rights documentation organized.
- Maintain clear product and packaging references.
- Make official sales channels easy to identify.
02
Create a repeatable review process
- Record suspicious listings and seller activity.
- Establish a consistent review and reporting process.
- Review recurring patterns and update priorities.
03
Keep expectations practical
These steps can improve clarity and consistency, but no process can promise to remove counterfeit activity completely. A seller outside an authorized network is not automatically acting unlawfully.
A focused next step